As of this week, I am the proud owner of Enertia Limited Edition #07/30.  A last minute scheduling snafuu almost saw me lose #07 to another LE cusotmer, but luckily the production team found a way to keep both customers happy.  Craig will be delivering #06 to a friend of his in Burbank on Saturday. 

So… what do I think?  When I finally tucked the bike into my garage for its first night alone in the dark, I realized that I’ve been dreaming about this day for almost 3 years now.  There was surprisingly little celebration though, as all the hardwork that’s gone into the product has meant that this delivery is no different than any other delivery nor this production bike built differently from any other (aside from being an LE). 

I’ve already used the Enertia to run to the grocery store (hence my fitment of saddlebags – a great option), commuted to work every day, and generally wrought havoc on downtown Ashland.  I noticed while testing the Enertia that people stopped to ask about it, but I notice it even more now that I’m being stopped outside of work related tests or trips.  It’s nice to see how curious and interested everyone is in the bike and I couldn’t be more proud to speak to them as an owner rather than “the designer of”.   I’m now having visions of cafe rides to Jacksonville with other Enertia owners and conversations about who acheived the highest speed or greatest range or what the best “mod” is to enhance the look of the bike.  I can only hope the owners club forms sooner rather than later…

Brian on an Engineering Test bike during the "Portland Charge". Note the saddlebags - Nice!

Welcome to Brian’s first (official) blog post! Brian now promises to stop referring to himself in the third person…

I promise it’s true… I’ve just PURCHASED an Enertia LE of my very own.  Why did I pay to own an Enertia when I can ride Engineering test bikes?  Well… I’ve got several reasons, but here are the key ones:

1. I believe in the product.  How could I expect customers to pay for this bike if I’m not willing to?  I think understanding the full customer experience will make me more sensitive to a customer’s viewpoint, and to that end, I need to fully appreciate the cash outlay to own this product.

2. I’ve got some custom designs and tweaks in mind and I’d like to have full license to do whatever I wish to the bike whenever I wish to do it.

3. I’ve gotten so much enjoyment out of the time I’ve been able to spend on the Engineering test bikes, that I just want more.

Here’s my spec: LE #07 of 30 (yep – my lucky number).  Graphite Silver.  Standard Seat.  Saddlebags when they’re available (currently backordered).   Watch this space for more info on my bike, my mods, and my opinions on all things going on “behind the scenes” in the Brammo Product Development group.  You might just catch a glimpse of some upcoming products or hear about future events before the press gets the scoop…

-Brian.